How it works
A real audit, before you spend a dollar with us.
01
Book a 30-minute call
Send the form above. We reply within a day and find a time that works for you.
02
We lift the hood, live
Screen share on your real account. We go campaign by campaign and show you exactly where budget is leaking and where the wins are hiding.
03
You keep the findings
You leave with a prioritized list of fixes you can act on right away. Whether we work together after that is entirely up to you.
Live on the call
This is what it looks like.
We pull up your account together and walk through it, the same way we run audits for our clients every week. You watch us find the leaks in real time.
It's the fastest way to see whether we know what we're doing. We think you'll like what you see, and if you'd rather just take the findings and run, that's a fine outcome too.
Under the hood
What we look for.
The same checklist we run on every account we manage. Each item is a place budgets quietly leak.
- Conversion tracking wired to real business outcomes, so Google optimizes toward customers instead of clicks
- Search terms that are draining budget, and the negative keywords that should be stopping them
- Match-type strategy: whether Broad Match is earning its place or just spending
- Bidding strategy matched to your account's conversion history
- Location settings and the other quiet defaults that waste spend (the 13 mistakes we see most)
- Message match between what your ads promise and what your landing pages deliver (why message match matters)
- The signal loop: whether your CRM is telling Google which leads actually make you money (how the signal loop works)
Why free?
The audit is the pitch.
A deck can say anything. Thirty minutes inside your real account shows you how we think, what we catch, and what it would be like to work with us.
Some audits turn into engagements. Some end with a handshake and a to-do list. Both are wins in our book, because either way your marketing gets better.
Quick answers
Audit questions, answered.
Is the audit really free?
Yes. The audit is how we show you how we work. There's no invoice, no obligation, and you keep every finding whether we work together afterward or not.
What do you need from me before the call?
Just the form above. If you want us to come with findings already in hand, read-only access to your ad account lets us prep ahead of time, and we'll walk you through granting it. Screen sharing on the call works too.
How long does it take?
About 30 minutes. Bring whoever touches your marketing.
What if we're not running ads yet?
We'll audit your funnel and landing pages instead, and give you an honest read on whether paid makes sense for you right now.
Who does the audit?
Kim or Matt, the founders. Senior marketers who manage accounts every day, and the same people who'd run yours.