SEO that starts with a diagnosis and ends in revenue.
We run SEO alongside the paid media we manage for you. Every engagement opens with a deep audit, and the work follows what it finds.
We're a paid-first agency.
We'll give you an honest read on where SEO fits.
Where we look
SEO breaks in four places. The audit finds yours.
Rankings are an output. Underneath them sit technical health, content, authority, and now AI search, and any one of them can quietly cap the other three. We audit all four, rank the findings by revenue impact, and put the work where it counts.
Technical health
Search engines have to crawl, render, and index your pages before content or links can matter. We find the crawl traps, index bloat, speed problems, and rendering issues that hold whole sites back, and many of them are fixable in weeks.
Crawling & indexation · Site speed & Core Web Vitals · Rendering & JavaScript · Structured data · Site architecture & internal links
Content & search intent
Content earns rankings when it matches what buyers mean by a search. We map your pages to real intent, find the gaps and the places where your own pages compete with each other, and shape a content plan tied to your funnel.
Keyword & intent mapping · Content gap analysis · Cannibalization & pruning · On-page optimization · Funnel-aligned content plans
Authority & links
Links still move rankings, and they are the easiest thing in SEO to overspend on. We audit your authority against the pages that outrank you, and when links are the constraint, we size a program to close that gap and no further.
Backlink profile & risk review · Competitor authority gap · Internal link architecture · Digital PR when the gap calls for it
AI search visibility
Buyers now ask ChatGPT, Perplexity, and Google's AI Overviews before they ever see a results page. We measure where you show up in AI answers, and the same structural work that earns rankings earns citations, so the two compound together.
AI Overview & answer presence · Brand mentions & citations · Answer-ready content structure · AI referral tracking in your analytics
The difference
The thing you'll notice first: every hour has a reason.
The frustration we hear most from teams arriving from other SEO agencies is the fixed monthly package that never changes: the same posts, the same links, whatever the account needs. We built how we work around the diagnosis, so the work changes as the constraint does.
We diagnose before we prescribe
Every engagement starts with a full audit across technical health, content, authority, and AI search. The findings become the roadmap, ranked by revenue impact, so you can see why each piece of work made the list.
The work follows the bottleneck
Some quarters the constraint is technical debt, some quarters it's content gaps, some quarters it's authority. Your hours go to whichever one is capping growth right now, and when it's fixed, we move to the next one.
An honest read, every time
When SEO is unlikely to reach your targets, or paid will get you there faster, we show you the math and say so. You hire us for judgment, and you get it even when the answer is no.
The diagnosis is what you'll hire us for. The compounding results are what you'll stay for.
The audit
Every engagement is scoped to the findings.
The first phase of every SEO engagement is the audit. It covers technical health, content and intent, authority, and AI search visibility, and it produces a roadmap ranked by revenue impact: what's broken, what it's costing you, and the order we'd fix it.
Pricing comes from that roadmap. A site with deep technical debt needs a different engagement than one with a content gap, so we size the work to the findings and walk through the numbers together on the first call. When the roadmap shrinks because the work is done, the engagement shrinks with it, because a fee built on finished problems costs us the thing we care about most: the relationship.
Why daylyte
A marketing partner who's been in the room.
Kim and Matt bring nearly 30 years of combined experience running search and growth strategy for companies at every stage, from early startups to businesses that went public, raised major rounds, and were acquired. That experience shows up in how we read your data, what we prioritize, and what we tell you the moment something needs to change.
We work with a selective roster of clients, because doing this well requires genuine attention, and every account we take on gets ours. When you work with daylyte, you're working with us directly. We do weekly check-ins, send performance updates proactively, and call you the moment something needs your attention.
And because it matters to us personally: 1% of our profits go to CHOC Children's Hospital. It's simply who we are.
We're a paid-first agency.
We'll give you an honest read on where SEO fits.
FAQ
SEO questions, answered.
What does the SEO audit cover?
The audit is the first phase of every SEO engagement: technical health, content and search intent, authority, and AI search visibility. It produces a written roadmap ranked by revenue impact: what's broken, what it's costing you, and the order we'd fix it. That roadmap drives everything that follows.
Do you offer a free SEO audit?
The free audit we offer on a first call is for paid media: we pull up your ad accounts live and show you what we see. An SEO diagnosis is deeper work across your site, content, and authority, so it runs as the opening phase of an engagement. What the call will give you is an honest read on whether SEO is your next lever.
How long until SEO works?
Plan on 6 to 12 months for durable gains, and we'll say so on the first call. Technical fixes and quick wins from the audit often move sooner, and we sequence those first so you see progress while the compounding work builds.
Do you write content and build links?
When the audit shows content or authority is the constraint, we build the plan and manage the work to done. Who executes depends on the engagement: our specialists, your team, or a mix. We'll figure out what fits how you operate on the first call.
How do you handle AI search like ChatGPT and AI Overviews?
We measure where you appear in AI answers today, then structure your content and brand signals to earn citations. Most of it builds on the same foundation as classic SEO, so the work does double duty.
Do you take SEO-only engagements?
We're a paid-first agency, and SEO here runs alongside the paid media we manage. That's deliberate: paid delivers results now and produces the search-term and revenue data that makes the SEO roadmap sharper. If you're looking for an SEO-only partner, we'll say so on the call and point you in the right direction.
How does pricing work?
It's scoped from the audit. A site with deep technical debt needs a different engagement than one with a content gap, so we price the roadmap, and we'll walk through exact numbers on the first call.
What if the audit finds SEO is the wrong priority?
We'll tell you, and we'll tell you what we'd do instead. Sometimes the honest answer is to fix conversion first or lean on paid while the foundation gets built. The audit is still yours, and so is the reasoning.
Real findings with real experts
Ready to find out what's holding your rankings back?
30 minutes. We'll learn where your growth stands, give you an honest read on where SEO fits, and tell you what we'd focus on first.